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Overview
WRUM (100.3 FM) is a Latin pop–reggaeton–tropical music station licensed to Orlando, Florida. It brands itself as “Rumba 100.3.” It began broadcasting in 1950.
License and signal
- Call sign
- WRUM
- Frequency
- 100.3 FM
- Format
- Latin pop–reggaeton–tropical music
- On-air name
- Rumba 100.3
- City of license
- Orlando, FL
- Market
- Orlando-Daytona Beach-Melbourne, FL
- Licensee
- IHM Licenses, LLC
- Power
- 100,000 watts
- Station class
- C
- First on air
- 1950
- FCC facility ID
- 59976
- FCC public file
- publicfiles.fcc.gov
- Wikipedia
- Read the article
It broadcasts in Spanish. The FCC license is held by IHM Licenses, LLC. It has used the WRUM call letters since February 2005.
Orlando is in the Orlando-Daytona Beach-Melbourne, FL market, where local newspapers include Orlando Sentinel and The Orlando Times. Sister stations include WFLF, WJRR, WMGF, WRSO and WTKS-FM.
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TV and radio in the Orlando-Daytona Beach-Melbourne, FL market · Local news in Florida · Spanish-Language Radio across the U.S.
WRUM at a glance
- Frequency
- 100.3 FM
- On air as
- Rumba 100.3
- Format
- Latin pop–reggaeton–tropical music
- Licensed to
- Orlando, FL
- Market
- Orlando-Daytona Beach-Melbourne, FL
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